Luke Armour – Digital Marketing and Public Relations Observations, Commentary, Frivolity

Luke Armour gives you the rundown on digital communication, Public Relations, and Marketing with special podcast guests.

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Public relations professional/educator hosting this site to encourage discussion, foster learning, and create great public relations professionals. Thank you, enjoy.

Category: One to watch

  • Important Facebook Changes And Why You Should Care

    In an effort to become the center of the social hub and violate your privacy (which, incidentally, Facebook doesn’t believe in anyway), Facebook made some interesting changes recently to…well, nearly everything. As a marketer and, more importantly, your friend, I just want to point a few things out that may be of interest to you.…

  • Reforestation, Great Social Media Work, Hear Me Roar

    Update: An update on the Converseon blog site has some interesting lessons learned about this project. As we pave the way in the new media landscape, we should pay very close attention to the successes and mistakes of others. One thing they don’t mention is that there were two Members Project reforestation initiatives and this…

  • New Sheriff In Town: Social Media

    Photo by Bill Davenport I love this. Police departments across the country are turning to social media sites and tools like YouTube to fight crime. AP writer Eric Tucker wrote this article about just that. While the police are hesitant to give too much credit to the application of these tools to catch criminals, they…

  • The Google Aquires JotSpot

    So, Google picked up JotSpot. I found out about this when JotSpot emailed me to assure me of my uninterrupted service. JotSpot is a wiki service that I have used in the past. I like it’s functions, but have always found the interface to be slightly clunky. I haven’t used it in the last few…

  • Second Life: It doesn’t matter if you like it

    I’ve been trying to avoid Second Life as much as possible, both in writing about it and getting involved in it. Mostly because of the contention between some of the folks in the PR blogosphere. I have my own thoughts on Second Life and they’re not much to write home about. I haven’t tried it,…

  • Subject: You’re fired

    In an display of excellent (read: unconscionable) communication skills, RadioShack recently followed through with its plans to dismiss 400 people at their Fort Worth headquarters WITH AN EMAIL. ABC News (link) writes “Employees at the Fort Worth headquarters received an e-mail Tuesday morning telling them they were being dismissed immediately.” No doubt internal communicator pundits…

  • Dramamercials?

    I am really looking forward to this. Live-action commercials on stage before shows? The USA Today article goes into detail: "I don't know why nobody has thought of it before, to have a live ad on stage for theater," said McLynn, who will perform before a production of "Saturday Night Fever" at the Gaiety. "It…

  • PRSA Akron Steppin’ Up

    I'm pleased to announce that the Akron Chapter of PRSA joined the blogosphere in March. Even Constantin made note of it. Sponsored by Akhia Public Relations (and hosted by Six Apart's Typepad) the blog is titled, "A side of Blog." First of all, I'm thrilled to see that NE Ohio has entered the "conversation", as…

  • New BlogoSPHERE search

    For those of you who haven't heard, a new blog search engine came out rather recently. I read about it first at TechCrunch on Monday. It's called Sphere and it's worth a look. I played around with it for a little bit yesterday and today. I wanted to see what was different about it. Good…

  • Woof! Woof!

    Speaking of social media and your daily dose of vitamins. Welcome Dogster and Catster. It’s like Myspace for dogs and cats. The site is equiped with a blog, daily diaries, forums and a lot of other community development tools. They not only have a Dog Lovers Blog titled For the Love of Dog Blog, but…

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