Luke Armour – Digital Marketing and Public Relations Observations, Commentary, Frivolity

I’ll be attending the AAAA Digital Conference for Agencies this Thursday in New York City if anyone happens to be going. I’m hoping to meet up with superman Paull Young and one of my PR heroes and maniacal genius Constantin for lunch as they work just a few blocks away from the conference.

My agency is developing my digital skills so I’m joining the CEO and a couple of the principals as we head to NYC for the day. It’s a one day conference, we fly in and out the same day – so there won’t be a lot of room for chit-chat or dilly-dallying (is that really a word?). Since we’re leaving that day, I’m hoping to stay to the end of the conference for “How a PR Agency Does Digital” from an ad perspective, but I’m not in charge of our schedules.

I really looking forward to going, but it is an Ad conference and in my experience, those people tend to lump PR into one giant publicity/event/stunt-management blob. Yes, I’m aware of the irony that I’m lumping ad agency folk into one giant doesn’t-understand-pr blob.

I’ll let you know how it goes, drop me a line if you’ll be there or live in New York City – how big can it be?

Filed under: Admin Notes, advertising | Tagged: American Association of Advertising Agencies, conferences | 1 Comment »