Luke Armour – Digital Marketing and Public Relations Observations, Commentary, Frivolity

So, Google picked up JotSpot. I found out about this when JotSpot emailed me to assure me of my uninterrupted service.

JotSpot is a wiki service that I have used in the past. I like it’s functions, but have always found the interface to be slightly clunky. I haven’t used it in the last few weeks, but have wanted to implement some joint wiki projects at work. Maybe now I can consider it.

The email reads:

Why is Google acquiring JotSpot?

Google shares JotSpot’s vision for helping people collaborate, share and work together online. JotSpot’s team and technology are a strong fit with existing Google products like Google Docs & Spreadsheets and Google Groups.

What does this mean for JotSpot customers?

We believe that joining Google will accelerate our team’s vision of offering users the best collaboration platform on the web. Google shares that vision and presents us with the world’s best environment for delivering on it. We’ll be taking advantage of Google’s world-class systems infrastructure and operations expertise to ensure that access to your JotSpot is fast and reliable. We can’t share any of our plans publicly just yet, but we can tell you that we’re incredibly excited about the possibilities. We can’t think of a better company to have been acquired by.

Should be interesting. I’m very excited for what this will do to wiki services. I truly believe that as the world gets smaller and geography becomes less of an issue for collaborations, we will need tools fine-tuned to facilitate these projects. In fact, I could be wrong, but I believe FIR guys (Shel, Neville) are writing their podcasting book using JotSpot. So there’s a real life example for you. This is one to watch.

Update: Here‘s an NY Times article about the acquisition.

Filed under: One to watch, Public Relations | Tagged: Google, Jotspot | Leave a comment »