Posted on July 10, 2009 by Luke Armour
Geek dinners tend to resort to nerdy talk about tech news, the latest shiny social media gadget, and the latest social networking stories and stats. In our space, it also tends to turn into a discussion of the latest PR and marketing gaffes. It is called a Geek Dinner, after all.
I was pleased, while in Toronto last week for a vacation with my wife, when she agreed to join me for such a meet up with some of Toronto’s PR and marketing best, Donna Papacosta, Dave Fleet, Martin Waxman, Ed Lee, and fellow FHers David Bradfield and Eden Spodek. It was a blast to meet some of my coworkers face-to-face finally and shake hands with some of my inspirations and corporate rivals. Bonus, my wife even enjoyed it, so she says.
Donna, in addition to organizing the whole thing, tipped me off to this hilarious gem from College Humor that turns West Side Story into…well, I imagine what a Geek Dinner Musical would sound like. Thanks to all for making the trip downtown for the meet up.
Vodpod videos no longer available. more about “Friday Frivolity – Web Site Story“, posted with vodpod
Filed under: Frivolity, Music, Virtual Geek Dinner | 2 Comments »
Posted on June 5, 2009 by Luke Armour
With all of the exciting things being released from Google recently, including the convoluted, yet promising Google Wave, the experimental organized search-relevancy tool that is Google Squared, and the promise of Chrome on Mac and Linux, Google is certainly making strides to bury the release of Microsoft’s search engine Bing continue to be the a powerhouse in search and Internet-based collaboration.
So, what else will Google continue to provide to us – and at what cost? Check out ROOMMATES – Episode 1 from the boys at The Big Honkin, a hilarious adventure when Google becomes their roommate.
I’m looking forward to more, because as Google continues to roll out new services, Google Roommate may not be far behind. Hat tip agian to my colleauge and Internet bloodhound (in the nicest way) JayVee for pointing this out to me.
Filed under: Digital Communications, Digital Tools, Frivolity, technology | Tagged: Bing, Chrome, google squared, google wave, Roommates, the big honkin | Leave a comment »
Posted on May 29, 2009 by Luke Armour
On the web, transparency and trust matter. Reputation management is increasingly important since, every day, the control of the message slips further out of the corporate grasp. Think about what messages you and your company are broadcasting. Then think about what you and your company are actually doing. Then think about what people actually say about you. Do any of them match up?
The netizens of the Interwebs have a funny way of sniffing out the truth of the matter and reporting it, which can seriously damage your reputation and ultimately consumer trust. Not that you work for or run Dilbert’s company. Nor would you do those sorts of things, right? Right?!
But more importantly, do you even know what people online are saying about you? Perception becomes reality – right or wrong. And while the control of your brand is fundamentally out of your hands, that doesn’t mean you shouldn’t be monitoring and engaging with people who do have that control. That’s why it’s called reputation management, not control.
Now, go have a good weekend, but keep the Google Alerts coming.
Filed under: Frivolity, Transparency | Tagged: corporate trust, dilbert, reputation management, Transparency | Leave a comment »