Luke Armour – Digital Marketing and Public Relations Observations, Commentary, Frivolity

Luke Armour gives you the rundown on digital communication, Public Relations, and Marketing with special podcast guests.

Category: Frivolity

  • I’m on a huge Social Network kick these days. So you reap the benefits of that. On the business side, there are plenty of discussions going on about them. An interesting recent eMarketer study claims Social Networks Are Not Yet Universal, with the totally great subtitle “Not everyone is pokable.” Remembering this is key for…

  • Facebook in real life. This is a good laugh for you Facebook fans/haters. On the more serious side, be sure to check out [disclosure: my supervisor] Matt Dickman’s The Face of Facebook; free eBook, the first in a series. Get the inside scoop on the real Face of Facebook. Stay tuned here for more information…

  • To pay homage to the twisted twins PR Fail and PR Wins set up by Jonathan Hopkins and Brendan Cooper (a new overseas FH colleague) respectively, I’m turning this week’s Friday Frivolity into Friday FAIL. Actually, it’s also just an excuse to highlight some of the hysterical things that brighten my day from the Fail…

  • I kept seeing this Font Conference reference pop up over the past two weeks, and when I finally clicked on it – it was all worth it. I enjoy a good font as much as the next person – but these folks take it to the next level. They really Lucida Bright my Calisto MT,…

  • It’s funny to me. I’ve seen a lot of these memes come and go and I’ve never bothered to participate before. I wonder if it’s because no one has ever tagged me. Huh. In any case, Donna Papacosta tagged me this time, so here goes. 1. I’m a musician. I write, play and record my…

  • The Podcast Asylum has come up with a term for the condition that afflicts podcast listeners who hear about geek dinners and other social events for podcasters but are unable to attend them. It’s called Meetup Envy and I think it’s a very serious and unfortunate condition. Sadly, I’m very familiar with this syndrome and…

  • How did Johnny beat the Devil in that famous song “The Devil Went Down To Georgia”? Or did he? It’s out of order, but read We’re waiting on your answers, Mr. Daniels from Tomato Nation Then read Thirty Nine Questions for Charlie Daniels by John Moe. I laughed and laughed. Hat tip to Sarah Wurrey…

  • How to write good. Yep, says it all. PR people, writers and English language snobs aficionados will enjoy this list of writing tips, tongue firmly planted in cheek. My favorites are: 10. Do not use a foreign word when there is an adequate English quid pro quo. 27. Never use a big word when a…

  • A beloved PR blogger sends a cryptic warning through the blogosphere and disappears. Upon his request, a handful of international communications professionals gather in a stereotypical, dank castle in eastern Europe to solve the mystery. The only problem: one of them is guilty! Who did it? Why? Is the beloved PR blogger still alive? How…

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