Luke Armour – Digital Marketing and Public Relations Observations, Commentary, Frivolity

Luke Armour gives you the rundown on digital communication, Public Relations, and Marketing with special podcast guests.

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Public relations professional/educator hosting this site to encourage discussion, foster learning, and create great public relations professionals. Thank you, enjoy.

Category: blogging

  • Blog Scrapers Imagine a Magical Concern

    Since there have been blogs, there have been people who steal your content. I’m not taking about borrowing your thoughts or words under a Creative Commons license, I’m talking about directly stealing your content to house on blogs loaded with Google Adwords or other advertising. Actually, for some of these blogs I’m not even sure…

  • The Rundown – Live from Kent State Today

    The Rundown is going on the road today as I head to Kent State for the hands-on PRSA Akron event “You, Too, Social Media Boot Camp and Leadership Summit” where I’ll be teaching a session on podcasting and, of course, BlogTalkRadio. Should be a great event, the leadership summit includes former U.S. Congressman Dennis Eckart…

  • The Rundown on Stop Blocking with Shel Holtz

    This week communication guru, blogger and podcaster Shel Holtz joins me for The Rundown on BlogTalkRadio. As always, The Rundown is my weekly LIVE podcast featuring an analysis or summary of something by a knowledgeable person – and me. For those of you who read this blog, Shel Holtz needs no introduction. Okay, here’s one…

  • Oh, How Small the World has Become

    Photo by Daycha Kijpattanapinyo Here’s a little story that demonstrates the connections we’re all making online through this crazy social media network. It never ceases to amaze me. Follow along closely, ’cause this is intricate. Most of you know that being a part of the blogosphere means you’ll run into the same characters over and…

  • Sensationalist Ad Hater Headline Here

    Super Bowl season is right around the corner as everyone who doesn’t live under a rock or in a perpetual hallucinatory state knows. Even me, a staunch hockey-only fan, can’t escape the ebb and flow of the communication efforts that surround the Super Bowl like a pr/ad gravitational pull. Uh, within limits, of course, I…

  • I have the Power of 150, you insignificant noisemakers, you

    No, wait, I wrote that incorrectly. I am one of the pr/marketing bloggers that made it into Todd And’s The Power 150: Top Marketing Blogs. In fact, I’m lucky number 100! Take that Steve Rubel of Micropersuasion! Oh, wait, he came in at 15. Take that Kevin Dugan of Strategic PR and The Bad Pitch…

  • A PR blog-year in review…

    Wow. I totally missed my anniversary of blogging. I posted my first PR blog post on December 9th, 2005. So much has happened since then. The PR blogosphere has been very kind to me, educating, engaging, conversing. It’s been a great ride. I look forward to continuing the discussion for as long as I’ve got…

  • Social Media: Vitamins of the Web

    Like getting enough vitamins or fiber in your daily diet, social media might actually be good for you. Things like blogging and podcasting, you say? Indeed. Let me show you some examples. This report from The Boston Globe entitled "Blogs 'essential' to a good career" pretty much says it all. But, in typical Luke fashion,…

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