Luke Armour – Digital Marketing and Public Relations Observations, Commentary, Frivolity

This is a great work safe diversion. It took the artist (Alan Becker) three months to complete, but both he and I think it was worth it. One of the greatest uses of Flash I’ve ever seen. I’ve seen a lot, but rarely find it worthy of the work. This has a very similar point (as in, maybe no point), but it’s entertaining and it’s Flash worth seeing…unlike many websites these days.

Worth a look. Make sure your sound is turned on as it really completes the animation. From the website:

“An animator faces his own animation in deadly combat. The battlefield? The Flash interface itself.
A stick figure is created by an animator with the intent to torture. The stick figure drawn by the animator will be using everything he can find – the brush tool, the eraser tool – to get back at his tormentor. It’s resourcefulness versus power. Who will win? You can find out yourself.”

I’m reminded of a rather unfortunate PR analogy. Agency vs Client or PR Dept vs C-Suite. At times, whether you’re in-house or an agency, PR is selected and then promptly ignored. I understand that PR offers advice and counsel and it’s the client or CEO’s decision whether to act on it. But so many times we take the brunt for bad decisions.

Case in point, my last post demonstrates a horrible management decision that will ultimately look like a bad PR move. But was it a PR decision? No. Who takes the hit? The company, sure, but the PR department specifically, no doubt. In fact, here’s a blog post that actually refers to it as a PR fiasco. This will result in bad publicity, yes, it will result in bad press, yes, it will look like a foolish maneuver, yes, but it is not PR’s fault.

Sorry for the rant.

UPDATE: Author John Booth of the previously aforementioned blog post wrote back and said:

We’re in agreement. I probably could have phrased it better. I didn’t
mean “PR fiasco” as in “this is a mess the PR department/agency
created,” but rather “what a fiasco for Radio Shack’s PR to have to deal
with.”

Thanks, John, for clarifying.

Filed under: Frivolity |