Luke Armour – Digital Marketing and Public Relations Observations, Commentary, Frivolity

Luke Armour gives you the rundown on digital communication, Public Relations, and Marketing with special podcast guests.

Category: Public Relations

  • My friend, former co-blogger and former fellow graduate student won an award from the Society for New Communication Research for her outstanding work in non-profit blogs during her graduate studies. She posted about it here and on her own presentation page. The SNCR posting reads: The Society’s awards program honors innovative organizations and professionals who…

  • So, Google picked up JotSpot. I found out about this when JotSpot emailed me to assure me of my uninterrupted service. JotSpot is a wiki service that I have used in the past. I like it’s functions, but have always found the interface to be slightly clunky. I haven’t used it in the last few…

  • So I’ve recently noticed a trend at parties or events since I’ve held a position in the PR field. When people ask me what I do I try to judge how much I think I know about them and what they might now about PR before I answer (look at that, the “know your audience”…

  • Also titled: Do I have a right to be snobby? Seriously, as a blogger, do I have any right to be snobby? Here is a local paper with serious reporters, ethical standards, and a decent website and here I am, a nobody, mocking it. Is that right? Probably not. Incidentally, the print version was fine…

  • Parachute, my eye. I want to know what color your favorite social media, new marketing hero is. By now you’ve heard (unless you live under a blogosphere rock, i.e. are offline) that all our favorite podcasters have joined together to form an honest to goodness virtual company focusing on all aspects of communication. Instead of…

  • As I posted last week, I attended a BusinessWire breakfast in Cleveland last week. Cleveland’s kind of a hike for me, especially at 8am, but I persevered and made it. I also managed to forget my camera so I don’t have any cool photos to prove I was there. Except this badge they gave me…

  • Headed to Cleveland tomorrow for an early breakfast sponsored by BusinessWire entitled 100 years in the making: Public Relations Past, Present and Future —The Changing Face of Journalism and PR Should be fun, one of the speakers is blogger Chris Thompson (Vice President, Edward Howard) from the Transparency Works blog. I’ll be reporting on that…

  • Stuart Elliott is at it again. Using mainstream media to bring awareness of new media. His recent article covering last week’s 96th annual conference of the Association of National Advertisers made me feel like cheering. Some highlights, which do not preclude reading the article, include some big names from big brands. They see the trends…

  • Here ye, here ye. If you’re proud of PR, we want you to shout about it! Well, maybe shouting is a bit harsh, but my good friend Paull Young wants to hear why you’re proud of PR. And I mean “hear” you. Paull’s seeking audio comments for an October release of the Forward Podcast. Read…

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