Luke Armour – Digital Marketing and Public Relations Observations, Commentary, Frivolity

Luke Armour gives you the rundown on digital communication, Public Relations, and Marketing with special podcast guests.

Category: Social Media

  • Update: I made New PR ! Thanks, Constantin. Well, I had this crazy idea. And like a fool I acted on it. I couldn’t help it. It was driving me crazy. I had to let it out. Since I’m in Ohio and jealous of all the geek dinners and social media events, I made one…

  • My friend, former co-blogger and former fellow graduate student won an award from the Society for New Communication Research for her outstanding work in non-profit blogs during her graduate studies. She posted about it here and on her own presentation page. The SNCR posting reads: The Society’s awards program honors innovative organizations and professionals who…

  • Parachute, my eye. I want to know what color your favorite social media, new marketing hero is. By now you’ve heard (unless you live under a blogosphere rock, i.e. are offline) that all our favorite podcasters have joined together to form an honest to goodness virtual company focusing on all aspects of communication. Instead of…

  • As I posted last week, I attended a BusinessWire breakfast in Cleveland last week. Cleveland’s kind of a hike for me, especially at 8am, but I persevered and made it. I also managed to forget my camera so I don’t have any cool photos to prove I was there. Except this badge they gave me…

  • Headed to Cleveland tomorrow for an early breakfast sponsored by BusinessWire entitled 100 years in the making: Public Relations Past, Present and Future —The Changing Face of Journalism and PR Should be fun, one of the speakers is blogger Chris Thompson (Vice President, Edward Howard) from the Transparency Works blog. I’ll be reporting on that…

  • Stuart Elliott is at it again. Using mainstream media to bring awareness of new media. His recent article covering last week’s 96th annual conference of the Association of National Advertisers made me feel like cheering. Some highlights, which do not preclude reading the article, include some big names from big brands. They see the trends…

  • I’ve been trying to avoid Second Life as much as possible, both in writing about it and getting involved in it. Mostly because of the contention between some of the folks in the PR blogosphere. I have my own thoughts on Second Life and they’re not much to write home about. I haven’t tried it,…

  • Why doesn’t my blog spell checker recognize the words: blog blogger blogs blogging podcast podcasting podcaster Social media my eye, there’s nothing social about these programs, they don’t even recognize each other!

  • This article from the New York Times (By STUART ELLIOTT Published: June 13, 2006) put a smile on my face. Letting agencies make strategic decisions for the company? Sounds good to me. I mean, agencies are supposed to know their stuff, so why not let them go about doing it? Last year when I was…

  • This is a little late, but I've been mulling this topic over for a while. Spawned by this this post by Wagstaff, I've been wanting to post something about this since I read it as well as add some of my own thoughts on the subject. Wagstaff goes into detail about PR people and bloggers,…

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