Category: Public Relations

  • I decided to continue the story about Google, because it relates to what we have been discussing about PR and social media. Apparently, Google set up a search engine for the Chinese Government to censor searches controlling what people read, write and view. The Communist government polices the news, Internet and media. It is their…

  • Last year a professor pointed out this amazing 10-minute online video entitled “Epic” (Update: I just found out there’s a newer version here.) that I’ve been obsessed with ever since. I’ve been dying to talk to someone about it. To date I’ve found nobody else (other than my class) who has seen it. Our professor showed it…

  • Beth and I thought some ongoing discussions of public relations education would be beneficial to anyone thinking of going into the PR field, changing majors to PR, or going on to get his/her Masters in Communication or Public Relations. So we’re going to do a multi-part Graduate Life ongoing post. We’ll welcome questions and obviously,…

  • I was flipping through Technorati today when I stumbled upon a mention of this blog. For your information, Technorati is a search engine geared towards fast updating webpages like news, blogs, and others. It’s a fantastic resource because, as the website points out, “Unlike other engines, our results are individual posts (portions of pages), so…

  • Bad pitches? Yes, it’s true. Sometimes – and some of the students here might find this shocking – but sometimes PR people pitch stories to the wrong people, or the wrong publication, or in such a sloppy, disastrous manner that it ruins the credibility of the PR person and his/her company. When I worked for…

  • Time to immerse ourselves in learning and discussing the ever changing sphere of new media again. I would like to start my post of the new year mentioning the Society for New Communications Research. The Society is devoted to the study of how new tools, technologies and interactive communications impact our culture, business and broader…

  • The semester is about to start and we here at Grad Observations of PR (GOPR) are getting geared up to discuss PR, analyze communication, and examine new ways to use both. In the meantime, I want to point out that Constantin Basturea posted on his site a list entitled “New PR blogs (a bunch of…

  • Steve Rubel posts an interesting quiz for us on his website. Staples has apparently been charging customers for virus scanning on files that people come in to have printed. $2.49, Rubel reports, and it’s creating quite a stir in the blogosphere. Check out Steve’s post and we’ll create our own discussion here. FOLLOW UP: Steve…

  • A new study out from the Institute of Medicine puts the marketers of certain foods under direct attack. The study is titled: Food Marketing to Children and Youth: Threat or Opportunity? If you haven’t read the study, surely you’ve seen any number of the news reports generated by the study. Yahoo Finance, PR Newswire, ABC…

  • I sometimes watch The Apprentice, but only the Martha Stewart version. That’s not true, I’ve actually watched both, but you’d never see me putting that in print. What a minute… Anyway, I watched the episode that aired on December 7th where the teams had to come up with 30-second spots for a new flight from…

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