Category: Public Relations
-
Trust and Control seem to be two major concepts that are affecting PR in a variety of fashions. Trust is defined (in part) on the Merriam-Webster online dictionary as: 1 a : assured reliance on the character, ability, strength, or truth of someone or something b : one in which confidence is placed 2 a…
-
Update V: (3/6) I really appreciate how often people have stopped by to share experiences and stories with all of us. In light of CIBA Vision’s lack of communication, it’s good to have a place to converse about our problems and fill that void. I do want to caution everyone, though, about checking sources and…
-
I read this post and just couldn’t pass up a chance to send it along. Richard Laermer, author of Full Frontal PR and co-author of The Bad Pitch Blog, posted a highly engaging and unique look at pitching, what I would call, fluff. He calls it vapor and I love the way he uses it.…
-
Still learning a great deal about this Internet, World Wide Web, and the blogosphere. Beth and I learned a few lessons early on when we got comments from influential PR bloggers Jeremy Pepper, Elizabeth Albrycht, and Constantin Basturea. Oh, people are actually reading this thing? Uh oh. It really exemplified for us the idea that…
-
Okay, you are probably wondering where on earth I am going with this or why I am mentioning computer generated art a.k.a digital art in a PR-focused blog. Digital art like social media is interactive. It uses the web as a tool to generate discussion, comment on society, and exchange art, culture, ideas. Galleries and…
-
How many articles have I read on the subject, how many podcasts have I listened to lamenting the lack of it, how much time is wasted talking about ROI and measurement for PR, when no one can seem to come right out with an answer? Well, there’s probably a reason for that. It’s hard. By…
-
Hello all! The presentation notes from Armour and Farrell’s Social Media presentation at the PRSSA meeting 2.8.06 have been posted here. The link can be permanently found in the Fun Links side bar to the right of every page. The post currently includes the PowerPoint presentation and the Hot PR blogs and podcasts handout we…handed…
-
This article by Daniel Terdiman titled Hacking’s a snap in Legoland from CNET really gives one pause. Can this really be happening? Can a company really be letting go and allowing consumer evangelism to help them? Personally I find this a) great and b) really surprising. Joseph Jaffe had quite a problem with the Lego…
-
Big nod to Steve Rubel for finding this juicy article from the Economist about PR filling the shoes of the stumbling advertising business. At the onset I was enjoying it. But the more I read the less inclined I was to not grit my teeth and clench my fists. The unsettling began with this phrase,…
-
I hate to rehash what amounts to an enormous and severely beaten topic, but I just have to know. Where did I miss the second half of this debacle? From a PR standpoint, this certainly takes a revisit. Apologies if you’re tired of the subject. For those of you who don’t know (and I imagine…
Luke Armour - Digital Marketing and Public Relations Observations, Commentary, Frivolity 