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    Online observations of public relations, marketing, advertising and social media; the occasional frivolity; and The Rundown show notes. Jump in, the water's fine.

    Please Note: Everything posted on this blog is my personal opinion and does not necessarily represent the views of my employer or its constituents.

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For Immediate Release Goes LIVE

FIRReaders of this blog will know that one of my favorite podcasts is “For Immediate Release: The Hobson and Holtz Report.” If you’re reading this blog and not listening to FIR, stop reading right now, go to ForImmediateRelease.biz and sign up for the blog and podcast feed. Or, as an introduction you can check out this Saturday’s live episode on BlogTalkRadio.

This Saturday, February 9, at 10am PT/1pm ET/ 6pm GMT, hosts Neville Hobson and Shel Holtz will host a special live call-in edition of “For Immediate Release: The Hobson and Holtz Report” on BlogTalkRadio.

The call-in episode will focus on the blurring of the lines between internal and external communications. If you work in external PR, how do employees of your (or your client’s) company affect your communication efforts? If you work in internal communications, how does your role change in order to prepare employees for their growing role as points of contact and brand experiences in the social media sites where they participate?

It works just like my show, The Rundown. Visit the FIR BlogTalkRadio profile page to listen or call 347.324.3723 to join in the conversation, (you may also listen via phone, pressing ‘1’ to be put in the talking queue).

If you miss the live show, the audio will still come through the podcast feed, so no worries. Should be great show and I hope to hear you there.

(as per usual, I tell you that I work for BlogTalkRadio)

The Rundown with Peter Himler

This week I have Peter “The Flack” Himler on The Rundown. Peter’s an well rounded and extremely experience PR professional and one of the most interesting and knowledgeable bloggers out there. As always, The Rundown is my LIVE Tuesday BlogTalkRadio show featuring an analysis or summary of something by a knowledgeable person – and me. Peter and I will take a look at the broader picture of where traditional and PR 2.0 meet, including what competencies survive, and what new competencies are needed for success.  We’ll try to tackle such topics as how stories grow in a fragmenteed media world, and how to thwart a crisis in that fragmented media world.  We may also touch on the interesting divide between Silicon Valley and middle America – since I live in there.

Peter is founder and principal of Flatiron Communications LLC, a PR/media consulting firm in New York. He most recently served as Chief Media Officer for Edelman Worldwide, following 11 years with Burson-Marsteller as head of the agency’s U.S. corporate and strategic media team and its worldwide spokesperson.

Listen to The Rundown on internet talk radio

Join us live this Tuesday, February 12, 2008 at 1:30pm Eastern on BlogTalkRadio to listen, to text chat or to call in at (646) 716-8329. Hope to see/hear you there.

The Rundown with Kami Huyse

This week I bring Kami Huyse, PR professional, APR and Blogger at Communication Overtones to the show. As always, The Rundown is my Tuesday LIVE BlogTalkRadio show featuring an analysis or summary of something by a knowledgeable person – and me. This week we analyze why the blogosphere is more volatile than nitroglycerine and as an unpredictable as a rabid dog. Not unrelated, we’ll also be discussing a recent interview she conducted with Pat Philbin over FEMA’s questionable communication practices. This is going to be a fun show, you should join us.

Kami Watson Huyse, APR, principal of My PR Pro, writes about public relations and communications. She has a background in crisis communication and reputation management, executing social media campaigns, conducting focus group research, and media relations.

Listen to The Rundown on internet talk radio

Join us live this Tuesday, January 29, 2008 at 1:30pm Eastern on BlogTalkRadio to listen, to text chat or to call in at (646) 716-8329.

Podcamp Ohio – Just What the Doctor Ordered

Podcamp OhioI recently got word – first from Kevin Dugan and then from Angelo Mandato, one of the spearheaders – that there will finally be a Podcamp Ohio. I’m stoked. Rest assured I’ll be there, maybe speaking, but there for sure. Will you?

I’ve yet to get involved in the planning (bad, Luke, bad!), but Angelo has been heading up the charge to organize PodCamp Ohio and doing a fine job. Over the past month or so, they’ve got a location and launched a Podcamp Ohio web site.

PodCamp Ohio will be on Saturday, June 28, 2008 from 9am to 5pm at the ITT Technical Institute in Hilliard (just west of Columbus), Ohio. The organizing committee is using all the available tools, except one, I don’t see BlogTalkRadio on the list…hmm. If you’re interested, you can stay up to date with Podcamp Ohio with:

Don’t forget to pick up your logos for your own site!

If you think you might be there, drop me an email or leave me a comment. Could this be the end of my Meet Up Envy?

The Rundown with Jeremy Pepper

The Rundown is back! And we’re starting off the new year with a Pop! Jeremy Pepper, PR Blogger at POP! PR Jots and director of communications The Point, gives me The Rundown on the state of public relations. As always, The Rundown is my Tuesday LIVE BlogTalkRadio show featuring an analysis or summary of something by a knowledgeable person – and me. A little bit about Jeremy:

Jeremy Pepper, is director of communications, at The Point, an online community that helps individuals organize efficient group action, leveraging the power of the Web to solve problems and be a catalyst for change. Jeremy is responsible for traditional and social media programs, as well as community outreach and marketing. He has a decade’s worth of experience in high-technology, consumer technology and consumer public relations, and is one of the world’s earliest and well-known PR bloggers and social media strategists. His POP! PR Jots is one of the most popular PR blogs, writing on topics affecting the marketing and public relations industries.

Prior to The Point, Jeremy worked at Weber Shandwick with clients across the board on the development of social media campaigns and strategies; such companies included Cisco, BEA Systems, General Motors, MasterCard International, Verizon Wireless and VeriSign. Prior to joining Weber Shandwick, Jeremy founded POP! Public Relations in Scottsdale, AZ, worked in-house as Public Relations Manager at Ofoto, and at Shandwick International on the Eastman Kodak and Compaq teams. Jeremy’s past public relations campaigns have won the IPRA/United Nations Grand Award for outstanding achievement, the IPRA Golden Award and two Silver Anvil Awards of Excellence.

I’ll be having a live discussion with Jeremy about Jeremy, The Point, and the public relations industry. Don’t miss it or we just might change the world without your input.

Listen to the archive from BlogTalkRadio:

The Rundown airs on many Tuesdays at 1:30pm Eastern. It’s live, so just call in at (646) 716-8329. You can also email your text or audio comments to me before the show and I’ll fit them in. The archives will be available at my BlogTalkRadio host page or by subscribing to the show’s RSS feed. You can also subscribe to the show on iTunes. Also, I am the PR Coordinator for BlogTalkRadio.

8 Things You Didn’t Know About Me

It’s funny to me. I’ve seen a lot of these memes come and go and I’ve never bothered to participate before. I wonder if it’s because no one has ever tagged me. Huh. In any case, Donna Papacosta tagged me this time, so here goes.

armour-bass.jpg1. I’m a musician. I write, play and record my own music. I played in a rock band for over 6 years in the late 90s called Navin – after Steve Martin’s character in The Jerk. We cut two CDs. I mostly played bass for the band and I did some freelance bass work for numerous other bands at the time. I also play guitar, drums, mandolin and can plunk out some tunes on a piano and I have a violin I played on Navin’s second CD. Thankfully, I don’t play it often. Below are a few Navin tunes for you, one of which you may recognize as my intro and outro music for The Rundown.

“Jim” by Luke Armour

“Insignificant” by Luke Armour

“Wake Up Call” by Ron Arnold

“Saying Goodbye” by Brett Devore http://luke.armour.googlepages.com/14SayingGoodbye.mp3″

arctic-armour.jpg2. I lived in North Pole, Alaska for a year. It was totally awesome in every way and often I wished I still lived there. My dad says I’m the only person he knows who moved away from Pennsylvania because it was too hot. Well I’ll tell you, the year I was there it ranged from 100F to -57F. But it was a dry heat and cold, as if that matters. Great hockey up there, too.

3. Hockey is not only my sport of choice, it’s the only sport I pay the least bit of attention to. I started playing hockey when I was 8 because my older brother was the best wrestler, baseball and football player in town. I still play hockey once a week and am thrilled our local cable just picked up Versus.

4. I’ll do nearly anything for a laugh. If you’ve read this blog enough, you already know that. But what many of you don’t know is that once you meet me in person it gets even worse.

5. I’m a total geek. Sci-fi, fantasy, D&D, comics, gaming and mythology of any kind. Firefly is one of my favorite shows, even though FOX sabotaged it early on. I love Star Wars, comics-turned movies (with the exception of Elektra, wth was that all about?), Stargate, Smallville, Pratchett books, Tolkien, George R. R. Martin, Orson Scott Card and even Star Trek in a pinch.

6. I used to do a lot of theater. Acting, directing, light design, set construction – straight plays or musicals – I loved it all. I got bit by the bug in high school and – on certain crazy nights – thought about doing it full-time. The last few years I appeared on the stage were in a few two-man shows with my best friend; Greater Tuna and The Mystery of Irma Vep. Hilarious scripts.

7. I’m a fool for a good period-piece movie. Not sure why.

8. When I was 13, I broke my femur doing idiot teenage things like playing tag on a downhill ski slope. The femur is the largest bone in a person’s body and, as you can imagine, it hurts when it breaks. I was in traction for 3 months, which has its good points (no school) and bad points (bed pans). Yes, I managed to pass 7th grade and I still go skiing.

And there you have it. Since I’d like to know a little bit more about some of my online friends, I’m tagging Stephen Davies, Peter Himler, Katie Paine and Kevin “The Doog” Dugan.

Live Forward Podcast 12/15

I’ll be hosting Forward Podcast 37 “What Are You Doing to Address Globalization?” over at BlogTalkRadio on Saturday. We put out podcasts on the 1st and 15th so this month we’re doing a live show about globalization.

Show goes live at 7 p.m. GMT / 2 p.m. Eastern / 11 a.m. Pacific on the Forward Podcast Channel. Since it’s live, we’ll be taking your calls at US +1 (646) 716-9941.

Who: Richard Bailey, Robert French, Paull Young, Luke Armour and YOU.
What: Forward Podcast 37 Live
When: Saturday, December 15th 7 p.m. GMT / 2 p.m. Eastern / 11 a.m. Pacific
Where: Forward Podcast channel on BlogTalkRadio

Tentative topics of discussion:

  • Learning of languages
  • Work experience overseas and in minority communities
  • Issues like trade, aid, labor, climate change and religious fundamentalism
  • What are you reading and watching?
  • Whatever’s on YOUR mind

Join us live or catch the archive on the Forward Podcast Channel archive or through the Forward Podcast RSS feed.

Listen to the archive from BlogTalkRadio: 

Friday Frivolity – Meetup Envy

The Podcast Asylum has come up with a term for the condition that afflicts podcast listeners who hear about geek dinners and other social events for podcasters but are unable to attend them. It’s called Meetup Envy and I think it’s a very serious and unfortunate condition.

podcastasylum

Sadly, I’m very familiar with this syndrome and even more familiar with the subject of their analysis.

Hint: It’s me. But I’ll get them, I’ll make them ALL PAY! HAHAHAHHAHAHAA

Read up on Meetup Envy here.

The Rundown on Stop Blocking with Shel Holtz

This week communication guru, blogger and podcaster Shel Holtz joins me for The Rundown on BlogTalkRadio. As always, The Rundown is my weekly LIVE podcast featuring an analysis or summary of something by a knowledgeable person – and me. For those of you who read this blog, Shel Holtz needs no introduction. Okay, here’s one anyway:

Shel has spent 30-plus years in organizational communications in Fortune 500 companies, consulting firms, and as an independent consultant since 1996. Shel also provides counsel and guidance on traditional online communication and conventional media.
Shel is the author of five books, including “Public Relations on the Net,” “Corporate Conversations,” “Blogging for Business” and the recently released “How to Do Everything with Podcasting.” He has also written countless articles for magazines and journals. He is in demand as a speaker at conferences and workshops around the world.

He is also very passionate about employee communications and, discouraged by corporate banning of sites on the net, started StopBlocking.org:

Companies everywhere are blocking employee access to the Net, fueled by questionable research and irresponsible pronouncements of self-serving individuals and organizations. This site is designed to serve as a hub information resource for those who believe the benefits of providing access far outweigh the risks.

I’ll be having a live discussion with Shel about this campaign, what he’s trying to do with it and why he thinks we shouldn’t be blanket banning entire sites to our employees.

You are welcome to join the discussion if you can drag yourself away from the latest Facebook movie quiz or zombie attack for 30 minutes. Geez.

The Rundown airs on Tuesdays at 1:30pm Eastern. It’s live, so just call in at (646) 716-8329. You can also email your text or audio comments to me before the show and I’ll fit them in. The archives will be available at my BlogTalkRadio host page or by subscribing to the show’s RSS feed. You can also subscribe to the show on iTunes. Also, I am the PR Coordinator for BlogTalkRadio.

Listen to the Archive from BlogTalkRadio:

The Rundown with Bryan Person

This week social media evangelist, blogger and podcaster Bryan Person joins me for The Rundown on BlogTalkRadio. As always, The Rundown is my weekly LIVE podcast featuring an analysis or summary of something by a knowledgeable person – and me.

Bryan Person is a blogger at Bryper.com where he shares his thoughts, observations, and opinions about the fascinating new-media and social-media space. He is also the producer of the New Comm Road podcast, a weekly audio show explaining new media and how to integrate it into your company’s communications work. Bryan has helped organize and presented at Podcamp Boston (1 and 2) and is the originator of the Social Media Breakfast.

In this age of online community, Bryan has started to focus his attention on using new media to bring people together face to face. And while that’s great and fun for people who live in swinging social media hot spots like Boston, for the rest of us, we have to continue to enjoy our online relationships. [sigh] No, seriously, I’m happy for Bryan. I think it’s great that he – no I don’t. And I’ll be sure to tell him that on Tuesday. Join me for a live verbal lashing.

The Rundown airs on Tuesdays at 1:30pm Eastern. Because it’s live, your calls are welcome. Whenever I have I guest you’d like to talk to, question or heckle, just call in at (646) 716-8329. You can also email your text or audio comments to me before the show and I’ll fit them in. The archives will be available at my BlogTalkRadio host page or by subscribing to the show’s RSS feed. You can also subscribe to the show on iTunes.

Listen to the Archive from BlogTalkRadio: