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  • May 2009
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The Rundown with Shel Holtz and Neville Hobson-Part I

TheRundown Welcome to the Rundown Podcast. Here I give and get The Rundown on social media and all things Public Relations and Digital marketing on the web.

Episode 3 of The Rundown Podcast features part one of a discussion of podcasting with two of my favorite podcasters – Shel Holtz (@shel) and Neville Hobson (@jangles) from the For Immediate Release series of podcasts. They recently released the results of their listener survey, which spurred a detailed discussion of podcasting past, present and future…

The Rundown with Shel Holtz and Neville Hobson – Part I


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Show Notes

  • 00:00 Face off
  • 00:41 Welcome
  • 01:33 Comments? Suggestions?
  • 01:50 Segue
  • 02:00 Welcome, again
  • 02:20 Introduction of Neville and Shel
  • 05:00 The FIR Listener Survey – why release the survey results?
  • 07:29 Changes to The Hobson & Holtz Report?
  • 08:20 Length
  • 09:05 Podsafe Music – Really?
  • 11:40 RSS vs. iTunes
  • 13:49 iPod vs. iPhone
  • 16:02 Conversation Rules
  • 17:03 Podcast Stats – Downloads vs. Listeners
  • 18:37 Is content still king? (eMarketer study Podcasting Into the Mainstream, March 2009)
  • 21:07 Diversity in audience – why and how?
  • 22:57 Podcast listenership
  • 25:21 Break
  • 25:30 Luke pimps these other podcasts:

Don’t hesitate to send in audio or text comments, questions, feedback and anything else that suits your fancy. I reserve the right, of course, to play or read any and all of your comments as well as delete them without a second thought. But don’t let that stop you from giving it a shot!

Please let me know what you think via email or leave an audio comment at: +1 206.337.3731.


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