This article by Daniel Terdiman titled Hacking’s a snap in Legoland from CNET really gives one pause. Can this really be happening? Can a company really be letting go and allowing consumer evangelism to help them? Personally I find this a) great and b) really surprising. Joseph Jaffe had quite a problem with the Lego [...]
Filed under: Future of PR, One to watch, Public Relations | Leave a Comment »







